Binance And Coinbase Are Changing How They List Tokens
March 11, 2025 at 10:45 AMby The Block Whisperer
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Exchanges adopt new listing strategies as market faces 1M weekly tokens: Binance implements community voting while Coinbase considers blacklist approach.
The crypto market is drowning in new tokens faster than degens can ape into them.
We now see nearly a million new tokens created weekly – most complete garbage and dead on arrival.
Binance and Coinbase are scrambling to reinvent their entire listing process before they get buried alive in applications.
Binance pulled a DAO move by letting users vote on which tokens deserve a listing spot.
CZ is officially turning token listing into popularity contests – projects that get the most votes will still need to pass the vibe check, but this move puts users in the driver’s seat of which tokens get listed on the world’s biggest exchange by volume.
The days of mysterious listings that pump 500% on day one might finally be coming to an end.
Binance also created a new purgatory called the "monitoring zone" for tokens that start acting suspiciously – projects that ghost their communities, pull shady moves, or have devs who've clearly moved to non-extradition countries get moved to the list to be watched by the careful eye of the Binance compliance team.
Community members can also vote these zombie projects off the exchange, adding a housekeeping angle to the voting mechanism.
Brian Armstrong proposed anuclear option for his US-based giant – moving from a whitelist to a blacklist for token listings.
Instead of the current "guilty until proven innocent" approach where tokens need approval, Coinbase might just list everything by default except the obvious scams.
It’s an extreme option – like going from a carefully curated museum to a sprawling flea market where only the most dangerous items are banned.
Armstrong admits that the current system can't keep up with one million new tokens every week – their legal team would need to work until the heat death of the universe.
Undoubtedly, TradFi-oriented Coinbase fans are clutching their pearls over this one.
Coinbase wants to use a combination of user reviews and AI to spot sketchy tokens—sort of like Yelp reviews but for tokens, where one-star ratings likely mean, "I lost my house on this."
Their systems would automatically scan on-chain data for red flags like rugged liquidity pools and concentrated team wallets.
The future of token listing is increasingly looking more like spam filters than exclusive country clubs.
All these new tokens are sucking oxygen out of the room for the rest of crypto as analysts blame the token overload for preventing a proper altcoin season from taking off.
There's only so much capital to go around, and it's getting spread immensely thin as investors have a million new options weekly – your favorite altcoin has to work much harder than previous cycles just to get noticed.
Regulators can't even keep up with approving a Bitcoin ETF, let alone millions of new tokens, so exchanges are stuck between the rock of innovation and the hard place of compliance.
The SEC still argues whether tokens are securities while the market creates more tokens in a day than they could evaluate in a decade.
This is why the exchanges are taking matters into their own hands before regulators come in with sledgehammers.
We're watching crypto exchanges evolve from gatekeepers to traffic directors in real time as the days of projects paying millions for listings are being replaced by community influence and automated screening.
Exchanges that can't adapt to the token tsunami will eventually become irrelevant relics.
It's survival of the most efficient, and right now, Binance and Coinbase are swimming while others are sinking.
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